OnStar | eOnboarding

How do you welcome a new subscriber into the OnStar family? With a rich, interactive experience that not only informs but excites customers about the exclusive benefits behind their OnStar button. Make it available on iPads at the dealership and let customers set up their preferences as their new car is being prepped.

Art Director: Ashely Sako | Co-writer: Lisa Jacokes | Creative Director: Michael O'Brien